Coaching

Leading Transformation

with Oliver Lang

Oliver Lang, founder of Silbury

I coach senior leaders across the content industries through major business transformation. As a credentialed member of the International Coaching Federation, I bring more than 25 years of experience as a senior leader, advisor and coach in the content industries, with a deep understanding of the commercial, organisational and leadership context in which my clients work.

Pressure in a time of change

We are in an era of exceptional market and technological change. Many leaders face the intense dual challenge of sustaining short-term performance while simultaneously rebuilding their businesses for the future. In this time of uncertainty, complexity and rapid AI adoption, they are also rethinking their assumptions, skills and purpose.

Leading transformation effectively is critical to the future of a business — and a significant personal test that stretches abilities, relationships and energy. But it can also be immensely fulfilling, bringing the reward of seeing your business gain momentum while growing confidence in what you can achieve.

I know this from experience. I have led major change at the BBC and in the independent production sector, and advised businesses across the content industries on their own transformations. Leading change has been the toughest work of my career. It has also been the most rewarding.

01 — Clients

Who I work with

Leading major change can be lonely. My coaching gives you an experienced, independent partner who understands the business challenge as well as the personal one. We work to your agenda and to your goals with support and challenge that help you grow through the demands of your role.

You may recognise yourself in one of these situations:

  • Rebuilding a business around a changed market, new technology or new economics
  • Under pressure from boards or shareholders to improve performance
  • Newly in role and needing to set direction and build momentum quickly
  • Leading a formal transformation or restructuring programme
  • Seeing your own role and value change with the business

You might also be asking questions like these:

  • How do I sustain performance while rebuilding the business behind it?
  • How do I unite my leadership team behind the change?
  • How do I gain and keep the support of my board and major stakeholders?
  • What does my own leadership need to become for the business I am trying to build?
  • How do I protect my judgement, energy and resilience through a sustained period of transformation?

02 — Programme

Working with me

My coaching programmes typically include:

  • An in-depth goal setting session that defines the outcomes you want to achieve and helps you and your business get the most from coaching
  • Regular one-to-one coaching sessions, usually monthly, more often when useful
  • Flexible sessions to tackle an immediate need or issue
  • Mid-point and end-point reviews to consolidate development and ensure that coaching is meeting your needs
  • An optional Hogan leadership assessment to sharpen your development priorities

The coaching programme provides leaders with a confidential, independent space to think clearly, test difficult decisions and lead change with greater confidence, resilience and momentum. It also enables organisations to strengthen and support their leadership through periods of significant change.

As well as working with individuals I coach leadership teams, including through our Unlock strategic team coaching programme.

I hold a Professional Certificate in Executive Coaching from Henley Business School and am a credentialed member of the International Coaching Federation, working to its Core Competencies and Code of Ethics.

03 — Contact

Get in touch

If you are transforming your business and would like to talk about working together, please get in touch to arrange a time to speak.