Silbury

Assessment

Fit for the Future

A focused assessment that helps TV and content businesses identify how to succeed in a changing market

Is your business fit for the future?

Rapid market and technological change is creating opportunities for growth and reinvention while putting pressure on established business models.

Leaders face a dual challenge: transforming their businesses for the future while continuing to deliver short-term results.

Fit for the Future is a focused, six-to-eight-week assessment of how well positioned your business is for its future goals and a changing market.

With clear diagnosis and prioritised actions across your strategy and operating model, it provides a practical basis for the next stage of change.

01 — Who it is for

Who is Fit for the Future for?

Fit for the Future is designed for TV and content businesses asking questions such as:

  • How effectively are we set up to succeed in a fast-changing market?
  • How effectively are we set up to deliver our strategy and targets?
  • How effectively are we set up to secure investment or sell the business?

Specific situations that Fit for the Future supports include:

  • Newly appointed leaders wanting a fast assessment of priorities
  • Businesses pursuing growth or new opportunities and wanting to assess whether their strategy and operating model can support them
  • Businesses facing flat or declining revenues or profits
  • Pressure from boards or investors to improve business performance
  • An agreed strategy but uncertainty about whether it is delivering as intended
  • A need to maximise the opportunity and value of a sale of the business

02 — Assessment approach

Bringing strategy and action together

Fit for the Future uses a structured, evidence-based approach to assess the strength of your strategy and operating model and how effectively they work together.

Strategic lens

Is your strategy fit for the future?

  • Market positioning
  • Strategic clarity
  • Internal alignment
  • Plan and prioritisation
Operational lens

Is your operating model fit for the future?

  • Governance and accountability
  • Revenue and margin delivery
  • Scalability
  • AI risk and opportunity

For businesses preparing for investment or sale, we assess the business through a buyer’s eyes, focusing on the value of its strategic positioning and the durability of its operating model. This includes factors such as revenue concentration that can affect valuation.

03 — What you get

Clear diagnosis and priorities for action

Evidence-based rating

Each area is assessed against internal data, interviews with your team and key market insights.

Traffic-light status

A clear status view of the key areas of the business, making the findings easy to communicate internally.

Prioritised action plan

A practical action plan built collaboratively with your team.

90-day check-in

A review of progress against the plan after three months.

How it works

  • Six-to-eight-week schedule
  • Fixed project fee
  • Interviews, market insight and a structured review of your internal data
  • Delivered by consultants with first-hand experience of leading businesses in the TV and content industries

Support beyond the assessment

Where useful, Silbury can provide further strategic and organisational consultancy to help develop and implement the priorities identified through the assessment.

04 — Experience

Who you will work with

Fit for the Future is delivered by Silbury’s network of senior consultants, all with senior leadership experience in the TV and content industries.

Between them, they bring expertise in TV production, digital platforms, podcasting, digital and social content, business development, strategy and corporate finance.

Explore examples of Silbury’s work →

05 — Contact

Get in touch

Please contact us to discuss whether Fit for the Future would be useful for your business.